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Expone: Alex Seret, Ph.D. candidate of the department of Decision Sciences and Information Management of the faculty of Business and Economics at the KU Leuven (Belgium). Financed by the Ticketmatic Research Chair in Cultural Data Analytics
Seret expondrá el paper ”Customer profiling and knowledge-based clustering in direct marketing: new approaches”
12:00 a 13:30 horas, sala 33 de Ingeniería Industrial, Universidad de Chile (Domeyko 2338, tercer piso, Santiago)