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Seminario Retail Analytics, cuando la intuición no basta

Hotel Ritz-Carlton Santiago (Alcalde 15, Las Condes)
8:50 – 18:30 horas
Valor: $220.000 ( descuentos especiales por número de personas)
Presentadores: Kenneth C. Wilbur, Fuqua School of Business, Duke University (Television Advertising and Online Search), Adam J. Mersereau, Kenan-Flager Business School, University of North Carolina at Chapel Hill (“In-Store Inventory Management, When Inventory Records Are Inaccurate”), Young-Hoon Park, Johnson at Cornell University (“Shopping Dynamics in Customer Base Analysis”) y Andrés Musalem, Fuqua School of Business, Duke University (“Retail in High Definition: Marketing and Operationes Management Insights from Digital Images and Videos of Retail Stores”)

Inscripciones: Domeyko 2369, piso 1, Santiago / 2-9784575 / 2-9784080

Ver programa aquí…